Campaign: The RealReal x Stella McCartney

Sustainability, But Make It Fashion: Ethical and sustainable fashion pioneer Stella McCartney was the first luxury designer to embrace resale in support of the circular economy. I created copy and content to launch The RealReal’s sustainability partnership with Stella McCartney encouraging shoppers to consign their Stella McCartney pieces with The RealReal and earn credit to shop at Stella McCartney, extending the life cycle of luxury design. See it live here.